Reflections in Steel and Pixels

The towering digital display is one of the signature features of AT&T Discovery District, representing the intersection of public space, corporate branding, and digital media in contemporary urban environments. In this black-and-white photograph, the screen appears as a monolithic slab displaying what looks like an architectural or abstract curved form—possibly mirroring or echoing the sculptural curves in the foreground, creating an intentional visual dialogue between physical and digital elements. The physical sculpture in the foreground—tangible, reflective stainless steel with organic, flowing forms The digital screen in the middle ground—a flat plane displaying curved imagery that echoes the physical sculpture The architectural context of office towers—the rigid, permanent structures that frame everything The photograph captures how contemporary urban spaces increasingly blur the boundaries between physical and digital, between permanent installation and ephemeral display. The black-and-white treatment actually emphasizes this—by removing color, the distinctions between the reflective metal sculpture, the glowing digital screen, and the concrete architecture become studies in texture and tone rather than fundamentally different types of objects. This massive screen is central to AT&T's reimagining of their downtown Dallas plaza as an immersive digital experience. The screen's scale is deliberately overwhelming—it dominates the space in a way that asserts both corporate presence and technological spectacle. In the context of Dallas, a city built on bold gestures and outsized ambitions, this supersized screen feels entirely appropriate. Compositional Tension: Understanding that the background element is a screen rather than architecture creates interesting tension in the image. The organic, human-scale curves of the foreground sculpture—which invite touch and physical engagement—contrast with the flat, untouchable surface of the digital screen, which offers only visual consumption. One is about physical presence and material reality; the other is about mediated experience and virtual imagery. The photograph thus becomes a meditation on how we experience urban space in the digital age—caught between the tactile and the virtual, the permanent and the programmable, the sculptural and the screened.