"Icons of Consumption"

Photographer

merav dadash

Category

Commercial Photography - Product

Company

Submission Group

Professional

Year

2025

Country / Region:

Israel

A conceptual campaign exploring the intersection of high fashion and pop culture history. By styling limited-edition 2019 Eurovision Coca-Cola cans alongside custom-built luxury textures, this series questions the definition of value. It blurs the line between the supermarket and the museum, preserving fleeting moments of culture as permanent art.